Growth Grind
Welcome to the newsletter that wants you to get better at online marketing, AI marketing automation, Generative Engine Optimization (GEO) and Search Engine Optimization (SEO) so that you can grow your online business faster and smarter than your competition.
Archive
Cross-Platform Updates: From Youtube's Imminent Crackdown on Inauthentic Content To Instagram's Search Leap
YouTube’s July 15 demonetization crackdown targets low-effort, AI-generated content. Google updates discussion forum tracking, Instagram breaks into web search and the possibility of AI browsers by Perplexity and OpenAI.
The Quiet Reshuffle: llms.txt, Gemini’s Lead, OpenAI’s Shopify Move & Threads Turns Two
According to a recent study, Google’s Gemini is gaining trust as a go-to LLM for PPC strategy, llms.txt is laying the groundwork for AI content visibility, and OpenAI just added Shopify as a product search partner as Threads marks two years with a momentum that’s hard to ignore.
Search Reset: Winning Visibility Across Multimodal Platforms
This week, we break down the strategic shifts reshaping 2026 SEO and examine how influence has overtaken traffic as the primary metric. We analyze LinkedIn's latest feature rollout as validation of this trend, and assess whether ChatGPT poses a genuine threat to Google's dominance.
AI Exposes Fragile SEO Strategies. Apple Eyes Perplexity as BBC threatens To Sue
Here's a bitter pill to swallow, AI may have just exposed your SEO hacks as unreal strategies. Meanwhile, Apple’s rumored AI search ambitions just collided with Perplexity’s first legal entanglement with BBC. Is this about copyright, or is it a move to protect Google’s turf (as Perplexity claims)?
Make Your Content AI-Visible, Track New KPIs & Harness TikTok, Bing, and ChatGPT Power
A simple 30-minute hack to make your content fully visible to AI search engines and the essential KPIs to effectively track AI-driven traffic. Plus, the latest AI updates from TikTok, Bing, and ChatGPT.
