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Small Misses, Crucial Impact: Why Your ‘Perfect’ SEO Setup Might Still Be Failing
You are definitely losing visibility and worse, for things you already know: your CSS images are invisible to Google, AI might outmarket you faster than you can blink, and you’re probably turning away real customers at the cost of blocking AI bots.


Google Knows Best: Core Update, AI Business Caller, Ad Segment Fixes
Google's June Core Update is complete; time to check where your ads budget is leaking and test the game-changing Google AI business calling feature. Plus: LinkedIn just released the cheat sheet on B2B video engagement.


Cross-Platform Updates: From Youtube's Imminent Crackdown on Inauthentic Content To Instagram's Search Leap
YouTube’s July 15 demonetization crackdown targets low-effort, AI-generated content. Google updates discussion forum tracking, Instagram breaks into web search and the possibility of AI browsers by Perplexity and OpenAI.


The Quiet Reshuffle: llms.txt, Gemini’s Lead, OpenAI’s Shopify Move & Threads Turns Two
According to a recent study, Google’s Gemini is gaining trust as a go-to LLM for PPC strategy, llms.txt is laying the groundwork for AI content visibility, and OpenAI just added Shopify as a product search partner as Threads marks two years with a momentum that’s hard to ignore.

